Tips for being Best Key Accounts Manager

 Key Accounts Manager role is critical when your customer is high volume, high growth and highly demanding in their requirements. Please ensure that you remember the below points to be a successful Key Accounts Manager: 

Try to know every stakeholder of your Key Accounts. We never know who will of help to you.

 Try to meet all the important contacts of Procurement, Production, Quality and Stores, just a customary “Hello” will make them feel that you value their presence.

 

A slight delay in your response may wipe off all your hard work. Acknowledge their issues and concerns with quick revert to assure your account that you are there to support. Align necessary damage control measures in hand and assure further help.

 

Orient your internal stakeholders like your plant Production and SCM teams on importance of the Key Account by explaining their volumes and value.

Never lie to the customer, remember trust binds and blinds your Key Accounts from looking out for other options.

 

Send regular updates on your product innovations, impact of raw material pricing, improvements made, milestones crossed.

 

Celebrate important events at customer place, a cake on new year eve, a sweet box on festive season will enhance your relationship with your Key Account.

 

Connect with your Key Accounts contacts on Whatsapp, LinkedIn, Instagram and follow, acknowledge and appreciate every Development.

 

Try to arrange a senior leadership visit once in a year or twice to send a message that customer relationship is important to your company.

 

Try arranging a plant visit to your plant empowering customer to share feedback on your current practices.